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Marriott Just Promised 4,500 Rooms Across Eight Brands in Two Vietnamese Cities. That's Not Strategy. That's a Buffet. Every Major Hotel Brand Just Flooded Vietnam. The Owners Who Flagged First Will Wish They'd Waited. A Casino Resort Spent $500K on March Madness Promos. The Real Question Is What the Tech Stack Looked Like at 2 AM. Barcelona Is Killing 10,000 Short-Term Rentals. Every European Hotelier Should Be Watching. Sandals Is Spending $200M to Renovate Three Resorts. The Hurricane Made Them Do It Right. Choice Hotels' 2026 Guidance Is Basically Flat. And Wall Street Already Noticed. 16,000 Keys Across Four Countries. One Guy's Building a Pan-Asian Hotel Empire Most Americans Haven't Noticed. Marriott Just Promised 4,500 Rooms Across Eight Brands in Two Vietnamese Cities. That's Not Strategy. That's a Buffet. Every Major Hotel Brand Just Flooded Vietnam. The Owners Who Flagged First Will Wish They'd Waited. A Casino Resort Spent $500K on March Madness Promos. The Real Question Is What the Tech Stack Looked Like at 2 AM. Barcelona Is Killing 10,000 Short-Term Rentals. Every European Hotelier Should Be Watching. Sandals Is Spending $200M to Renovate Three Resorts. The Hurricane Made Them Do It Right. Choice Hotels' 2026 Guidance Is Basically Flat. And Wall Street Already Noticed. 16,000 Keys Across Four Countries. One Guy's Building a Pan-Asian Hotel Empire Most Americans Haven't Noticed.

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Ruby Hotels

2 stories · First covered Mar 20, 2026 · Latest Mar 22

IHG

Milan hotel market

Florence hotel market

Rome hotel market

IHG

Ruby Hotels Coverage

IHG's Ruby Bet in Milan Is About to Hit the Deliverable Test

Brands Primary

Mar 22

IHG's Ruby Bet in Milan Is About to Hit the Deliverable Test

IHG is planting its $116 million lifestyle acquisition in one of Europe's most demanding hotel markets. The question isn't whether Milan is the right city... it's whether "Lean Luxury" means anything when the guest is standing in the lobby.

EV

Elena Voss 3 min read · Mar 22

IHG's 64.8% Fee Margin Tells You Everything About the Upside Question

REITs

Mar 20

IHG's 64.8% Fee Margin Tells You Everything About the Upside Question

Morgan Stanley lifted its IHG target to $145 and called the improvement real. The stock hit $148.23 three weeks earlier. That's your answer.

JC

Jordan Chen 2 min read · Mar 20