📊 Topic

International Demand

2 stories · First covered Apr 2, 2026 · Latest May 10
International Demand Coverage
80% of World Cup Host City Hotels Are Booking Below Forecast. The Summer Isn't Coming to Save You.

80% of World Cup Host City Hotels Are Booking Below Forecast. The Summer Isn't Coming to Save You.

AHLA's new World Cup hotel outlook shows most host cities tracking well below projections, with Kansas City and Boston looking worst. If you built your summer revenue plan around FIFA's promises, it's time to rebuild it around what's actually happening.

Airlines Are Crushing It on International Routes. Your Revenue Manager Is Still Pricing for Domestic Comp Sets.

Airlines Are Crushing It on International Routes. Your Revenue Manager Is Still Pricing for Domestic Comp Sets.

Strong Q1 airline earnings on international routes are a 30-60 day leading indicator for gateway hotel demand, and most properties gutted their international sales infrastructure during COVID and never rebuilt it.