Technology
Primary
Jul 19
A new free tool scores how well AI platforms like ChatGPT and Gemini can actually "see" your hotel when travelers ask for recommendations. If you're not showing up in those conversations, you're losing bookings you'll never know you lost.
Technology
Primary
Jul 10
A new study found that ChatGPT changes its top hotel pick 45% of the time on the same question, and competing AI platforms agree on a single recommendation only 4% of the time. If your "AI optimization" strategy assumes there's a ranking to climb, you're solving a problem that doesn't exist.
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