📊 Topic

Cost-per-acquisition

2 stories · First covered Feb 25, 2026 · Latest Mar 20
Related: Hilton Worldwide Holdings 1 Airbnb 1 Expedia 1 TripAdvisor 1 RevPAR Growth 1 San Diego 1 Google 1 Booking.com 1 Boutique Hotels 1 distribution strategy 1 Distribution costs 1 Brian Chesky 1
Cost-per-acquisition Coverage
Hilton's AI Trip Planner Is a Distribution Play, Not a Guest Experience Play
Technology Primary
Mar 20

Hilton's AI Trip Planner Is a Distribution Play, Not a Guest Experience Play

Hilton just launched a generative AI trip planner on its website, and everyone's talking about the guest experience. They're looking at the wrong thing. This is about who owns the booking funnel... and what that means for your property's cost per acquisition.

RP
Rav Patel 3 min read · Mar 20
Airbnb's Hotel Push and TripAdvisor's Collapse Tell the Same Story About Your Distribution Costs
Technology
Feb 25

Airbnb's Hotel Push and TripAdvisor's Collapse Tell the Same Story About Your Distribution Costs

Airbnb beat revenue estimates while quietly expanding into boutique hotels. TripAdvisor's hotel segment cratered 15%. If you're an independent operator paying for metasearch placement, the ground just shifted under your feet.

RP
Rav Patel 3 min read · Feb 25