📊 Topic

AI adoption in hotels

2 stories · First covered Mar 19, 2026 · Latest Apr 5
AI adoption in hotels Coverage
82% of Hotels Plan to Accelerate AI. Most Can't Tell You What Their Current Tools Actually Do.

82% of Hotels Plan to Accelerate AI. Most Can't Tell You What Their Current Tools Actually Do.

A new study says the vast majority of hotel properties are ramping up AI spending in 2026, but when only half have even piloted a solution and 73% of hoteliers feel overwhelmed by where to start, the gap between "plan to accelerate" and "actually deliver results" is where the money gets wasted.

82% of Hotels Are Expanding AI Budgets... But What Are They Actually Buying?

82% of Hotels Are Expanding AI Budgets... But What Are They Actually Buying?

The headline number sounds impressive until you ask what problem these tools solve at 2 AM when nobody's in the building. Most hotels are spending more on AI without a clear answer to the only question that matters: does it work when the night auditor is alone?