A $200 Treehouse Is Airbnb's Hottest NC Listing. Your Hotel Is Losing to a Fire Pit and Farm Animals.
Airbnb's most wishlisted property in North Carolina isn't a luxury condo or a beach house... it's a treehouse on a 40-acre farm charging $200 a night, 25 miles from Charlotte. The uncomfortable question for every hotel operator in the market isn't whether this matters, but why you can't name what makes your property worth remembering.