📊 Topic

Take Rate Sustainability

1 story · First covered Feb 17, 2026 · Latest Feb 17
Take Rate Sustainability Coverage
Booking Holdings at $5,300: What the Analyst Upgrades Aren't Pricing

Booking Holdings at $5,300: What the Analyst Upgrades Aren't Pricing

Wall Street is raising price targets on BKNG again. The earnings math is real. But the question nobody's asking is what happens to the take rate when the hotels fight back.