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Nikki Beach Is Betting on Marrakech. The Brand Promise Is Bigger Than the Building. Airbnb Is Paying People $750 to Compete With You During the World Cup Hyatt's Unbound Collection Turns 10. Four New Properties. Same Old Question for Owners. Hilton Just Promised 125 Hotels in India With One Partner. The Promise Is the Easy Part. Apple Hospitality's 8% Yield Looks Generous. The Payout Ratio Says Check Again. IHG Is Spending $950M to Shrink Itself. The Brands Should Be Nervous. MGM Just Let Its Biggest Shareholder Buy More Stock. Then Capped Their Vote. Think About That. Nikki Beach Is Betting on Marrakech. The Brand Promise Is Bigger Than the Building. Airbnb Is Paying People $750 to Compete With You During the World Cup Hyatt's Unbound Collection Turns 10. Four New Properties. Same Old Question for Owners. Hilton Just Promised 125 Hotels in India With One Partner. The Promise Is the Easy Part. Apple Hospitality's 8% Yield Looks Generous. The Payout Ratio Says Check Again. IHG Is Spending $950M to Shrink Itself. The Brands Should Be Nervous. MGM Just Let Its Biggest Shareholder Buy More Stock. Then Capped Their Vote. Think About That.

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Franchise conversions

1 story · First covered Mar 25, 2026 · Latest Mar 25

Franchise conversions Coverage

Marriott Wants 50,000 Rooms in India by 2030. The Math Is Dazzling. The Delivery Question Is Everything.

Brands Primary

Mar 25

Marriott Wants 50,000 Rooms in India by 2030. The Math Is Dazzling. The Delivery Question Is Everything.

Marriott signed 99 hotel deals in India last year alone and is racing to make it their third-largest global market within five years. The pipeline is staggering, the domestic demand is real, and every owner being pitched a conversion right now should be asking one very specific question before they sign anything.

EV

Elena Voss 3 min read · Mar 25