Marriott Bonvoy is charging resort fees as high as $190 on points redemptions that competitors waive entirely, and a class-action lawsuit just made this every franchise owner's problem to explain at the front desk.
Marriott and Hilton are sitting on a combined $7 billion in unredeemed loyalty points, and executives are calling it a sign of strength. The owners writing checks for loyalty program fees every month might have a different word for it.
📡
Get the Briefing Every Morning at 6AM
Join hotel operators, owners, and investors who start their day with InnBrief.
Free forever. Unsubscribe anytime. No spam — just signal.