👤 Person

Maria Zarraluqui

💼 Senior Vice President of Global Growth, Inclusive Collection
1 story · First covered Mar 4, 2026 · Latest Mar 4
Maria Zarraluqui Coverage
Hyatt's Easter "Sale" Is a 7% Discount During Peak Season... and That's the Whole Point

Hyatt's Easter "Sale" Is a 7% Discount During Peak Season... and That's the Whole Point

Hyatt is running a modest promotional campaign for its Inclusive Collection during the busiest travel window in Latin America. The real story isn't the discount. It's what a 150-resort portfolio does to the loyalty math when you barely have to try.