Tourism Economics is a research and consulting firm specializing in travel and hospitality market analysis. The company provides data-driven insights on demand forecasting, economic impact assessment, and revenue optimization for the hotel industry and broader tourism sector.
The firm has contributed analysis to industry discussions regarding major events and market trends affecting hotel performance. Tourism Economics has been cited in coverage examining revenue implications of the 2026 FIFA World Cup and broader market dynamics shaping hotel operations in 2026. The company's work intersects with data from STR, a leading hotel performance benchmarking provider, reflecting the interconnected nature of hospitality research and analytics.
For hotel operators and investors, Tourism Economics serves as a source of market intelligence on demand drivers, competitive positioning, and economic factors influencing occupancy and rate performance. The firm's analysis helps stakeholders evaluate both near-term opportunities and longer-term market stabilization trends affecting investment decisions and operational planning.
National RevPAR clocked a 6.2% year-over-year gain in late February, and everybody's ready to pop champagne. But strip out Mardi Gras and a Vegas convention cycle, and what you've actually got is a flat market pretending to be a growing one.
Industry leaders are projecting confidence while RevPAR growth forecasts sit at half the long-term average and the performance gap between luxury and economy widens into a canyon. The question isn't whether hotels are resilient... it's which hotels.
Everyone's celebrating a modest RevPAR bump from the 2026 World Cup. Nobody's talking about the operational chaos that's about to land on your front desk.
STR forecasts RevPAR stabilization by 2026, but here's what that really means for operators still fighting to survive the recovery — and why 'stable' might be the worst possible outcome.
