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co-branded debit cards

1 story · First covered Mar 29, 2026 · Latest 2d ago

co-branded debit cards Coverage

IHG Wants You to Open a Bank Account to Earn Points. Good Luck With That.

Brands Primary

2d ago

IHG Wants You to Open a Bank Account to Earn Points. Good Luck With That.

IHG's new UK debit card with Revolut requires customers to open an entirely new bank account just to earn hotel points. The loyalty play generated over a billion dollars last year, but the friction built into this product tells you everything about who this card is actually designed for.

MS

Mike Storm 3 min read · 2d ago