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Sandals Is Spending $200M to Renovate Three Resorts. The Hurricane Made Them Do It Right. Choice Hotels' 2026 Guidance Is Basically Flat. And Wall Street Already Noticed. 16,000 Keys Across Four Countries. One Guy's Building a Pan-Asian Hotel Empire Most Americans Haven't Noticed. A TV Show Just Got Renewed. Here's Why Your Hotel in Toronto Should Care. Disney's Been Renovating the Grand Floridian for Six Years. And They're Still Not Done. Expedia's B2B Bookings Hit $8.7 Billion. Your OTA Commission Check Just Got More Complicated. Airbnb Just Took On $2.5 Billion in Debt It Didn't Need. That Should Worry You. Sandals Is Spending $200M to Renovate Three Resorts. The Hurricane Made Them Do It Right. Choice Hotels' 2026 Guidance Is Basically Flat. And Wall Street Already Noticed. 16,000 Keys Across Four Countries. One Guy's Building a Pan-Asian Hotel Empire Most Americans Haven't Noticed. A TV Show Just Got Renewed. Here's Why Your Hotel in Toronto Should Care. Disney's Been Renovating the Grand Floridian for Six Years. And They're Still Not Done. Expedia's B2B Bookings Hit $8.7 Billion. Your OTA Commission Check Just Got More Complicated. Airbnb Just Took On $2.5 Billion in Debt It Didn't Need. That Should Worry You.

📊 Topic

Brand marketing effectiveness

1 story · First covered Mar 14, 2026 · Latest Mar 14

Brand marketing effectiveness Coverage

Brands Primary

Mar 14

Marriott's March Madness Bet Is Brand Theater at Its Finest... But Who's It Actually For?

Marriott Bonvoy is spending big on college athletes, podcasts, and sweepstakes to own the sports travel moment. The question nobody at headquarters is asking: does any of this translate to loyalty contribution at property level?

EV

Elena Voss 4 min read · Mar 14