🌍 Market

Toronto

2 stories · First covered Feb 20, 2026 · Latest Apr 6
Toronto Coverage
A TV Show Just Got Renewed. Here's Why Your Hotel in Toronto Should Care.

A TV Show Just Got Renewed. Here's Why Your Hotel in Toronto Should Care.

Prime Video's 'Cross' is coming back for a third season, which means nothing to most hoteliers... unless you're sitting on extended-stay inventory anywhere near the Greater Toronto Area, where the production has been quietly filling rooms for two years straight.

Marriott's FIFA Play Isn't About Soccer. It's About Locking In Loyalty.

Marriott's FIFA Play Isn't About Soccer. It's About Locking In Loyalty.

Marriott Bonvoy's World Cup 2026 sponsorship looks like a sports marketing splash. The real game is franchise economics and member acquisition math.