Eight hundred thousand airline seats vanished overnight and surviving carriers are jacking fares 5-15% for summer. If you're a drive-to leisure property still running last month's rate strategy, you're leaving money on a table that's about to get very crowded.
Booking, Delta, Royal Caribbean, and Marriott are all posting massive numbers, and every headline screams recovery. But when you pull the hotel sector apart from the travel sector, the story your P&L is telling looks nothing like the one Wall Street is celebrating.
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