🌍 Market

Orlando

10 stories · First covered Feb 21, 2026 · Latest Jul 17

Orlando is a major hospitality market in Florida and a key destination for leisure and convention travel in the United States. The market is home to significant resort portfolios and attracts substantial capital investment from major hotel operators and ownership groups. Host Hotels & Resorts maintains a notable presence in the Orlando market as a significant property owner.

The Orlando market competes directly with nearby Cape Canaveral as a regional hospitality destination. Recent industry activity indicates ongoing portfolio management and operational leadership changes among major operators with properties in the market, reflecting broader consolidation and strategic repositioning trends in the resort sector. Environmental compliance and operational efficiency have become increasingly important considerations for property development and expansion in the Orlando area.

Competes with Airbnb
Competes with Cape Canaveral
Orlando Coverage
Airbnb Is Cheaper Than Hotels Again. But Only If You're Comparing the Wrong Things.

Airbnb Is Cheaper Than Hotels Again. But Only If You're Comparing the Wrong Things.

Cheapism says Airbnb has reclaimed the price advantage in top U.S. leisure markets, and the headline will travel fast. The problem is what operators do next when they see it — because the instinct to chase rate down is exactly the wrong move.

An Assault at an Orlando Airbnb. 8,000 Listings. 116 Registered.

An Assault at an Orlando Airbnb. 8,000 Listings. 116 Registered.

A woman was arrested after an alleged assault at an Orlando Airbnb over the Fourth of July weekend. The more interesting number is that Orlando has roughly 8,000 active short-term rental listings and only 116 are officially registered with the city... and that gap is the real safety infrastructure problem nobody wants to solve.

Spirit Airlines Is Dead. Your Summer Forecast Just Broke.

Spirit Airlines Is Dead. Your Summer Forecast Just Broke.

Two million seats disappeared from May schedules when Spirit shut down last week, and the ripple hasn't hit most hotel forecasts yet. If you're running a fly-to leisure property and haven't stress-tested your summer assumptions, you're about to learn something the hard way.

Host Hotels Sold $1.1 Billion in Properties. The Buyers Believe Something the Sellers Don't.

Host Hotels Sold $1.1 Billion in Properties. The Buyers Believe Something the Sellers Don't.

Host Hotels just exited two Four Seasons assets at a 14.9x EBITDA multiple while analysts cheer the capital recycling strategy. The question nobody's asking is what the buyers see in those properties that a $14 billion REIT decided wasn't worth keeping.

Park Hotels Trades at a Discount to Its Own Asset Sales. The Market Is Telling You Something.

Park Hotels Trades at a Discount to Its Own Asset Sales. The Market Is Telling You Something.

Eleven analysts cover Park Hotels & Resorts and not one of them is saying "buy." When the consensus on a lodging REIT ranges from "hold" to "reduce" while the company sells assets above implied portfolio value, the math is worth decomposing.

Airlines Are Selling Seats at Record Pace. Your Summer Rates Are Too Low.

Airlines Are Selling Seats at Record Pace. Your Summer Rates Are Too Low.

Every major U.S. carrier just confirmed record forward bookings for summer despite absorbing billions in fuel cost overruns. That's the most reliable demand signal a hotel revenue manager gets... and most properties haven't moved their rate ceilings yet.

Your Labor Costs Just Ate Your RevPAR Gains. Do the Math.

Your Labor Costs Just Ate Your RevPAR Gains. Do the Math.

The industry is celebrating 4.9% RevPAR growth while labor costs per occupied room jumped 12.8%. If you're not running those two numbers side by side, you're celebrating a loss.

Park Hotels Promotes a CFO to COO. That Tells You Everything.

Park Hotels Promotes a CFO to COO. That Tells You Everything.

A lodging REIT just handed its operations to a finance guy. If you're a GM in that portfolio, you need to understand what this really means.

Host Dumps $1.1B in Resorts. Now Meet the GMs Catching the Grenade.

Host Dumps $1.1B in Resorts. Now Meet the GMs Catching the Grenade.

Host Hotels unloads Orlando and Jackson Hole for $1.1 billion. Wall Street calls it portfolio optimization. The properties call it Monday morning.

Radisson's Cape Canaveral Expansion Shows What Environmental Compliance Really Costs Now

Radisson's Cape Canaveral Expansion Shows What Environmental Compliance Really Costs Now

A beachfront Radisson is spending serious money on stormwater infrastructure just to add rooms. If you're planning any coastal expansion, your environmental compliance budget just tripled.