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London luxury hotel market

2 stories · First covered Mar 28, 2026 · Latest Mar 29
Related: Revenue Management 1 RevPAR 1 Marriott International 1 Abu Dhabi Investment Authority 1 Paris Hotel Market 1 Cap rate analysis 1 Evolution Investment Fund 1 Shanshal family 1 Foster & Partners 1 ME London 1 Six Senses London 1 Mayfair 1
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London luxury hotel market Coverage
£12.5 Million Renovation. 241 Keys. And London's Luxury Market Just Got Harder.
Development Primary
Mar 29

£12.5 Million Renovation. 241 Keys. And London's Luxury Market Just Got Harder.

KKR and Baupost paid roughly $1.16 billion for 33 Marriott UK hotels including the freshly renovated County Hall, just as London's luxury ADR dropped more than 7% and 757 new five-star rooms flooded the market. The timing raises a question nobody in the press release wants to answer.

MS
Mike Storm 3 min read · Mar 29
£1.1 Billion for 331 London Keys. That's £3.3 Million Per Room.
Transactions Primary
Mar 28

£1.1 Billion for 331 London Keys. That's £3.3 Million Per Room.

A new UAE-backed fund just committed £1.1 billion to two Mayfair hotel assets totaling 331 keys, implying a per-key figure that redefines what "luxury premium" means in London. The cap rate math on this deal tells you exactly what the buyer believes about the next decade of London hospitality.

JC
Jordan Chen 2 min read · Mar 28