Woodbine just dropped nine figures on a Crystal Lagoons installation and luxury villas at a Hill Country Hyatt. The press release is about amenities. The real story is about what happens when resort owners decide "renovated rooms" isn't enough anymore.
Woodbine just finished pouring nine figures into a Hill Country resort that now has a 2.2-acre lagoon, new villas, and 35 golf bays. The question every resort owner in America should be asking isn't whether it looks amazing... it's whether the math works at $191K per key.
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